That’s right, Highlighter is now open to the public for everyone to enjoy! After almost six months of development working round the clock, we’re proud to present Highlighter, the ultimate engagement tool for publishers. With Highlighter, you’re able to save, share, and comment on any piece of text or image on a web page in a intuitively seamless manner. So how does it work? Publishers (or site owners/bloggers) simply sign up for an account, install [...]

At first glance, you may think Highlighter is strictly limited to sharing and/or contextual commenting, but Highlighter has so much more to offer. One of the best parts about Highlighter for bloggers, is it’s ability to double as an editing tool. Safe, Efficient, and Easy! As a blogger, you’re always looking for ways to make your content more concise, accurate, and relevant to your readership. Most people would love to hire an editor for their [...]

Over the past six months, we have been working hard to kickstart Highlighter into one of the premier ways to interact with content for publishers and readers. In doing so, we are now growing fast enough that we need someone to work even closer with our loyal users and Highlighter enthusiasts. I would like all of our users to give a warm welcoming to the newest member of the Highlighter team, Roger Blancarte. Roger has [...]

Last month, we held a contest in which those who either downloaded Highlighter or wrote a blog post about it would be entered to win a FREE iPad! Well, we’re happy to announce that we’ve randomly selected our winner! Congratulations to… Matt Lutz from Company Kickstart !!! We’d like to thank everyone for being a part of first Highlighter contest. Sorry if you weren’t a winner this time, but there is good news. We plan [...]

Here at Highlighter, we’re all about helping out bloggers and publishers. Not only do we want to provide you with the best free WordPress plugin available, we want to hook you up with one of the most revolutionary gadgets to ever hit the consumer market… the iPad. “The” Steve would like to say a few words: So, let’s get down to the good stuff. What do you have to do to enter? Simply do ONE [...]

There is a reason why traditional media is increasingly showing concern over the rise of the citizen journalist. The astronomical growth of social media and blogging has really put a lot of power back into the hands of the average citizen, but how can you best capitalize on this kind of interest? What will set your blog apart from the rest? Highlighter can help you with that cause. Engage with Your Audience You see, one [...]

You’ve probably heard the saying a million times. Content is king. It doesn’t matter how good your website looks or how heavily you choose to promote it; if the content on the site is lacking in quality, people aren’t going to come back. That’s a fact. For this reason, you want to do your absolute best to write better blog posts. To do this, you might choose to hire a professional freelance writer or you [...]

Getting more traffic is the goal of just about any blog owner. We all go about it in slightly different ways, buying advertising on related sites, commenting on other blogs, and keeping on top of our search engine optimization efforts. Another strategy that can be very effective is how you choose to use Highlighter on your blog. Highlighter is designed to facilitate a more robust conversation on your blog, allowing visitors to leave relevant comments [...]

Ask just about any professional Internet marketer and he or she will tell you that having a targeted email list can be a very powerful tool to have at your disposal. When you set up a website, you only do what you can to attract traffic to the site. You might set up a few targeted ad campaigns to do so, but the challenge is still quite great. However, building up a strong targeted email [...]