Posted on Sunday, 25th October 2009 by CopywritingCat
Here’s what Victoria’s Secret wrote back to my complaint about rude service. Clearly they hadn’t read my post and they just wanted to send a form letter. They didn’t even have a letter signed by someone with a last name. Visit “not a pleasant one?” Gimme a break.
This note arrived Sunday evening so clearly it came from a bored call center rep who was told to press a button to generate Form Letter B. Well, there’s lots of competition out there:
Dear Cathy,
Thank you for your Email regarding your encounter at the Victoria’s Secret Store. We apologize that your shopping trip was not a pleasant one.
When customers choose to shop with Victoria’s Secret, we want them to have a pleasant experience. Please be assured that your experience is not indicative of the quality of service customarily offered to our customers, as we strive to serve each customer as courteously and responsibly as possible. We apologize that this was not the case with your recent visit.
Your comments regarding the Pacific Place Victoria’s Secret Store have been forwarded in an attempt to prevent a recurrence of this unfortunate situation.
If we can assist you further, please reply to this Email or call anytime.
Cathy, please accept our apologies. We take customer service seriously at Victoria’s Secret and look forward to serving you again in the future.
Sincerely,
Julie R.
Victoria’s Secret Customer Relations
Comments (0)
Posted in strategy
