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Graphic Artist/Production Artist/Advertising Specialist (san jose west)


Reply to: res-571875581@craigslist.org
Date: 2008-02-14, 8:57PM PST


Linda Kahn
225 Bellerose Drive
San Jose, CA 95128-1616
408.971.4147
kahnartist@worldnet.att.net

Resourceful Graphic Artist seeks a team-oriented environment for innovative
marketing collateral creation and production work.

Summary of Qualifications
- Over 20 years experience in advertising/graphic design and heavy production work
- Proactive, energetic, self-starter who believes strongly in team effort
- Able to handle multiple projects simultaneously and meet creative project deadlines
- Possess a high level of initiative and drive
- Strong organizational/analytical skills

Accomplishments:
- Initiated company-wide meetings regarding U.S. Postal mailing standards. Updated 20+ designers with correct addressing standards, postal templates and bar code creation. Information decreased mail piece/design error rates, lowered postage costs, and sped delivery time.
- Standardized magazine business reply card sizes to maximum/minimum postal requirements, resulting in costs-savings on paper, printing and postage.
- Suggested eliminating film proofing system and blue lines for business reply cards; replacing digital proofing system. Saved $10,000 annually and gained production time.
- Worked within budgetary constraints for all ads and located royalty free photos to cut costs. Advertising budget of $10-13 million dollars annually.

10/94-Present | Advertising Graphics Coordinator,
Franklin Templeton Investments, San Mateo, CA
Conceptualize and develop four-color and black & white advertising for national consumer/trade publications and newspapers.
Design and heavy production of direct mail pieces, business reply cards, and various marketing collateral pieces. Create high resolution PDF’s and upload to FTP sites for print.
Prepared all assignments for prepress or FTP upload. Worked directly with print vendors, outside film/color house and in-house print shop to accurately traffic projects, check blue-lines, digital color proofs, and problem-solve.


9/87-10/94 | Senior Graphic Artist,
Varian Associates, Palo Alto, CA
Graphic Artist for in-house Fortune 500 marketing department. Designed, prepared mechanicals for marketing collateral, four-color/black and white advertisements in national trade publications in both electronic and traditional formats. Created product catalogs, spec sheets, and trade show graphics and archived all work. Art directed photography of various products. Top secret clearance.
.
Accomplishments:
- Requisitioned first Macintosh computer in the department; bringing desktop publishing in-house
- Expanded vendor network resulting in higher quality work
- Increased use of in-house print shop reducing out-sourcing costs
- Established and managed electronic archiving for all departmental files
- Assisted with trade show booth mantle/dismantle and literature printing for shows

3/84-9/87 – Graphic Artist, Custom Chrome Inc., Morgan Hill, CA
Principal Staff Designer for in-house advertising department. Responsible for concept, design and execution of color/black and white national ads, art direction of photos, copy writing for co-op ad programs and catalog merchandise, product identities/logos and mechanical preparation of yearly 500-page product catalog.
Developed and implemented consistent collateral materials and sales promotional items. Provided original copy for ads and company collateral. Preparation of camera ready art.
Raised design standards of all collateral to ‘professional level’, which was noted by Management.

TECHNICAL QUALIFICATIONS
Macintosh platform OS9/10 | QuarkXpress | Adobe Illustrator | Adobe Photoshop | Adobe Acrobat/Distiller | Fetch and FTP site uploading | Microsoft Word and Outlook and PowerPoint
One, two and multi-color print production knowledge

EDUCATION
B.S. Degree, Graphic Design, San Jose State University
A.A. Degree, Graphic Design, Santa Monica City College

AWARDS
2000; The Newest Trademark by Madison Square Press– logo published
1998; The Newest Logo From California by Madison Square Press–3 logos published
1998; International Logos+Trademarks 4 by Supon Design Group/Madison Square Press–
Merit Award for logo
1994; Print’s Regional Design Annual Merit Award–Tee-shirt design published for local mountain bike race
1994; Print’s Best Of Tee-Shirt Design 5 Merit Award-Tee-shirt designs published for cycling race series

PRO BONO WORK
American Lung Association of San Francisco/San Mateo Counties
Design of annual Tee-shirt graphics for fund-raising bicycle ride.

Peninsula Children’s Auxiliary/Festival of Trees, Menlo Park, CA.
Creative development of print ad, transit poster, invitations, RSVP cards, and logo for charitable holiday event.

PARCA-San Mateo, CA
Design of annual Tee-shirt graphic for fund-raising bicycle ride.



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