The Collective

As I’ve mentioned before, this blog is in its last stages. I’ve moved several posts over to a general blog for both clients & photographers. BUT, the great news is, if you solely want to focus on posts related to the photography industry, you can now check out The Collective. Andy Bondurant started this up with a refreshing goal of not only discussing business matters in photography, but even how all of this melds into our own personal lives.

Every now and again you’ll see me on there as a guest blogger and those digital download products I tried to get going here are now in more technologically advanced hands and available for purchase at www.photo-collective.com. Enjoy!!!

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Fade to Black

One of my biggest pet peeves? Blogs that don’t get posted to regularly! Well, here I am, completely guilty of that. Over the past several months I’ve very purposefully stepped away from the computer more and more to go out and see/explore the real world all around me. I’ve got lots of things on my “to do” list, and one of those is to transfer most of the posts on this blog over to my client-side. So if you don’t see any of these posts in the future, just take a gander over on my primary blog: www.amyparrish.com/parrishthethought

I thought I’d post this now, because it sort of correlates to an upcoming class that I’m teaching with Michelle Black here in Columbus. Just about a year ago Ryan and I started making a transition in our business. The dissolve isn’t yet complete, but the rewards are already rolling in for us. I’ll be chatting about this during our Super Monday class, while Michelle Black shares her own experiences in exploring all-things-creative. We hope to see you there!

Tapping Into Your Creative Self
Course #OH20

Amy Parrish
Michelle Black

Feel like you’re in a photographic rut? Revitalize your business by tapping back into your creative self. With Amy and Michelle, you’ll participate in various activities aimed at inspiring you to see and photograph the world around you in a different light. Come see the difference between “living the dream” and living your dream.

Course Date: Monday, May 16, 2011

Course Hours: 10:00am-6:00pm

Items to Bring: Comfortable clothes, image samples you’ve taken for clients, and a “personal connection” image you’ve taken or you wish you had taken. (Image examples should be a small print or a digital file.)

Course Location:
Amy Parrish Photography Studio
139 E. 2nd Ave.
Columbus, OH 43201

Location Phone: 614.506.3636

Instructor Contact Info:
info@amyparrish.com
michelle@michelleblackconcepts.com
614.506.3636 (Amy)
740.260.8391 (Michelle)

Instructor Website:
www.michelleblackconcepts.com
www.amyparrish.com

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PPA Imaging

Who’s going to Texas? I’m leaving my hubby behind to visit Imaging for a couple of days. If anyone wants to meet up, give a shout. Here are some of the classes I’ve jotted down to be sure and attend:

Sunday: The Art of Creating, Beyond Pictures on Paper: Innovative Products, The Handmade Life: The Art of Reinvention & Handcrafted Product Lines
Monday: Marketing by the Numbers, A Golden Thread: 50 Years of Impact, Inspiration & Style
Tuesday: One Ear to the Ground- One Ear to Your Heart: Creating Your Personal Style

Also, just a teaser…

Michelle Black and I will be teaming up this spring for a full-day workshop to help you tap into your creative Self. Stay tuned for more details!

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White House Photos

Did you know the White House has a Flickr page? I had no clue!

http://www.flickr.com/photos/whitehouse/

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Help Portrait

I just saw this linked on a friend/fellow photographer’s Facebook page. Amazing concept! I’m always getting asked how to get started in the business, or how to work around the Catch 22 of gaining experience without underpricing and devaluing the photo industry. There are certainly ways to give away your images without undermining value. Be charitable!

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Interesting Post

I first heard about this in conversations surrounding the huge Groupon scandal last month (if you missed it, super cheap photographer sold something like 1000 sessions for practically nothing…while people were reaming her about the price/quantity someone noticed she had allegedly stolen several images on her website taking the online drama to a whole new level). Anyway, here’s a bit more information on a reverse image search provider if you ever want to keep an eye out on images you post online. Enjoy the read!

Link to Post

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Take Five

I’m sure you noticed that this blog started off like the rapids and has recently slowed into a drip…drip…drip. Just an official note to say that I’ll be updating this blog very infrequently until January. As I’m sure is the case with yourself, this is the busy season for photography. No time for me to sit around, chat and reflect on what’s going on…just gotta charge forward through the end of the season!

Happy shooting!

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FAQ: “Ginormous” File Sizes

I normally color correct in camera raw in bridge export psd’s and then apply a colorshift action but I’m ending up with HUGE files. I’d love to be able to apply a colorshift action to a jpg, but not sure if that’s the greatest idea… do you apply your colorshift actions to psd’s or jpgs? I have a 5d and part of me wants to take it off raw and use small raw just to avoid the ginormous file size!:)

I’ve been playing around as of late with the way I process files, so here’s a little insight on where I was and what I’m trying out now. For the past year or so, my workflow included shooting entirely in RAW, bringing in the images to Lightroom and making any basic adjustments if needed, and then exporting the images I would be showing my client as JPGs to then artistically enhance in Photoshop (colorshift actions, textures, etc.). While having those RAW files in Lightroom were extremely handy if I needed to toy with my white balance settings or make other batch adjustments, I was finding that nearly all of my images were just as I like them straight out of the camera (you can search through old posts to read how I nail WB & exposure with confidence). On top of that, I was now spending more time working on images than when I had been shooting entirely in JPG, as well as munching up a lot more of my sacred hard drive space.

Of course, sometimes I get careless or forgetful and change locations/lighting during a shoot without pulling out my calibration target for updated settings. In these situations, having that RAW file is a Godsend. It has certainly saved me a few times when I’d blown-out some whites or had a series of images with a strong blue-cast, etc. And that’s what got me thinking. In my personal workflow I really just use RAW files as an insurance policy. I’m much more efficient with my time when working with JPGs, even though I have much more quality control with RAW.

Starting just a few weeks ago, I’ve been shooting in RAW+JPG mode. My plan is to have both files on hand. If I need to make basic color adjustments to a series of images, I’ll pull up those few RAW files. Otherwise, I’ll work on the JPG. When it comes time to archive my session, I’ll get rid of the RAW files to save space and keep only the JPGS. I’m still finding my groove with this new method, so we’ll see how it goes!

Now, I don’t know if this fully answers your question. It sounds like your issue isn’t quality or control, but just massive file sizes. I’m not sure if this is most bothersome for you in terms of taking too much time while you edit, or taking up too much space after your sessions are over. If it’s the latter, I keep all of my files as those massive, layered PSDs for as long as our clients’ galleries are active (about a month). This way, if I edited an image and showed it in black and white, but then that client requested the image in color for their print order, I can easily click on and off various layers without having to redo other editing such as adding vignettes, cropping, minor retouching, etc. After the gallery has expired for our clients, we “archive” the session by flattening all of those files and shrinking them down. At that point, our clients are only able to order from images that they have already ordered, as I keep these on a separate hard drive, fully retouched and ready for printing. This gives us more storage space and helps keep our time management & budgeting in-check by ensuring that most images are ordered within the gallery period, while still giving clients the confidence that if a print that they ordered is ever destroyed (fire, water, etc.), we’ve done our best to maintain a backup of that for replacement down the road. I think I can see an “archiving” post in the future!

And just to wrap up, if the issue has to do with the time that you’re spending waiting on those large files to load, I just watched a snippet on this month’s Photovision DVD where Gary Box was sharing some of his workflow insight. His studio works on smaller files for pre-touching (still large enough to be acceptable for printing 8×10′s and smaller), and then only works on full resolution files for images that are ordered as wall portraits. There were lots of other great tips in that segment, so I highly suggest you check it out!

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Advertising Concept

This is ingenious!

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