Are you looking to build your roster of private clients? Is your personal training business in need of some extra cash? It might be time to learn how to start a fitness bootcamp.

Bootcamps are excellent ways to turn on new clients to your services and increase your profits.

Bootcamps are great group workouts based on a set number of sessions for a certain rate. The idea is to get as many people as possible into your program. Of course, this means more cash for you. But more to the point, it gives you a chance to show potential long-term clients why they want to continue to train with you. And that is the beginning of your busy schedule.

Decide First, is a Fitness Bootcamp Right for My Business?

Not all personal trainers will benefit from starting their own fitness bootcamp. It could be that you prefer one-on-one training, and have less interest or skills in large groups. Or maybe you want to restrict the amount of people you train at any given time.

It might be that you don’t have the space for a big bootcamp. Then again, you could get creative, do the bootcamp outside, and not have to pay rent for space at all.

At the same time, if you’re even considering a bootcamp, it’s a stellar way to boost your personal training business fast by creating huge opportunities for more clients and income.

What’s Your Fitness Program?
When you figure out that, yes, you do want to get a bootcamp going, the next step is to know what your plan is. Will your fitness bootcamp run for an entire day, or will it meet in the morning? Will you limit the number of participants, or will you leave enrollment open? Will you concentrate on cardiovascular exercises, strength-training, flexibility drills or all three? Picture how you want your bootcamp to run and what people will be attracted to.

Do You Want Your Bootcamp To Run Year Round Or Every So Often?
Next consider how often you plan on holding your fitness bootcamp. Some personal trainers hold bootcamps once a year, while others run them every month.You can also rotate the bootcamp focuses, so one month a bootcamp will be devoted to strength training, and the next cardiovascular fitness. They will then start the cycle over again.

Holding a continuous series of fitness bootcamps may help you grow your business more quickly. Yet remember it can also take a good deal of effort. You’ll have to decide whether the potential financial rewards outweigh the work. Personally I think leveraging your time by training multiple clients at once outweigh the work involved.

How will you Staff your Fitness Bootcamp?
When you first start your fitness bootcamp, you may not need to hire additional staffers. After you’ve got good business coming into the bootcamp, though, you’ll probably want a bit of support staff.

Having an office assistant to help with paperwork and payments could lessen your workload. Or if your bootcamp is smokin’ busy you may want extra trainers to lead the exercises. Remember, when you hire people to help you run your fitness business that they are representing you, so take care in who you choose and how you train them.

How you start and run your bootcamp is up to you, but just remember that marketing your bootcamp is as important as coming up with the perfect workout.

Ready to grow your Business?

A six-figure fitness instructor job does exist. You just need to know where to look and how to market yourself.

Proven fitness marketing strategies are key in having a thriving Personal Trainer Business.

Want more expert advice on growing your fitness business. Check out these personal training articles.