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Senior Product Manager (Mobile, Social Networking, Usability) (santa clara)


Reply to: res-491380760@craigslist.org
Date: 2007-11-27, 2:10PM PST


[name withheld for privacy] | res-491380760@craigslist.org | 650.265.7929

Keywords
SMS, WAP, mobile, MMA, mobile advertising, UI design, usability, user experience, DHTML, Javascript, AJAX

Experience
9/2006 - Present [company name withheld for privacy] Product Manager, Mobile Platforms San Mateo, CA
Product Management
  • Created MRDs, PRDs, UI wireframe flows and mockups for suite of SMS publishing tools through six release cycles
  • Worked closely with engineering during each release cycle to set milestones, keep everyone on schedule
  • Facilitated communication between all stakeholders across the entire organization to ensure projects were fully supported and understood by everyone involved
  • Created external marketing materials to educate customers: training decks, implementation decks, mobile primers
  • Created and maintained detailed competitive assessment documents
  • Created sales collateral to help business development bring in new partners
  • Participated in all technical sales calls throughout the sales lifecycle
Business Development
  • Created customized sales decks for various verticals
  • Reached out to partners to build new business
  • Managed select accounts day to day to make sure partner implementations stayed on track and the partner stayed happy
  • Provided guidance to business development to improve the qualification process
Product Marketing
  • Launched mobile products for Maxim, E! Entertainment, ABC News and other Fortune 500 publishers
  • Guided design of banners and landing pages to test various verticals
4/2005 – 8/2006 Fatlens Sr. UI Engineer Mountain View, CA
Product Management
  • Created MRD and PRD for multiple releases and site overhauls
  • Managed offsite engineering contractors: specs, communication, bug triage
  • Acted as technical liaison between outside contractors and internal engineering team, defined and designed the API for UI-Server communication to ensure component cohesion
  • Managed offsite graphic designer on behalf of marketing, creating marketing collateral
  • Created test plans for new features and communicated with offsite QA team in India
  • Participated in multiple user focus groups
  • Wrote up observations on high level problems that surfaced as a result of focus groups and created marketing and technical specs with solutions to said problems
UI Development
  • Architected, designed and built UI layer.
  • Took UI through two major redesigns. Site featured on CNN variety show.
  • Developed marketing widgets that would analyze host site and embed context relevant advertising to drive traffic back to the Fatlens site
1/2003 – 2/2005 Nextance Software Engineer Redwood City, CA
Product Management
  • Implemented conversion of business rules and legal process rules logic into application Document Templates. Document Templates were used for creating system managed Contract objects for live customers
  • Worked closely with business development and sales to customize demos
  • Provided comprehensive release notes and detailed guidance, which greatly smoothed out the demo process
  • Created product design documentation for Template building components
  • Trained Fortune 500 customers, company sales representatives and off-shore team members in the use of Nextance Template Author module and the creation of Document Templates critical to all customer implementations
  • Set up the company Intranet and Knowledge Base
  • Created strong reference point for new and existing employees facilitating their comprehension of the Nextance product suite
UI Development
  • Provided server side support for creation of new UI controls and maintained the existing UI layer
  • Created client side, JavaScript based rich text editing component of the application
6/2000 – 4/2001 Blue Martini Software Automation and Performance Engineer San Mateo, CA
  • Developed API unit tests for the proprietary Webstore interface to maintain integrity o the product
  • Single handedly designed, developed and implemented a Log Analyzer system for web server. The system has been widely used to track new releases and generate HTML reports with color-coded statistical tables showing quantified release improvements and regressions
  • Log Analyzer system significantly improved effectiveness of QA director to evaluate the product efficiency. QA engineer efforts were reduced from six hours to one. Used UML to plan out project and document the framework of application
6/1998 – 1/2003 Web Development Consulting Palo Alto, CA San Diego, CA
Product Management & Business Development
  • Lead clients through each phase of production process, from specification to design, testing and launch
  • Determined design constraints and constructed methods to conform to cross browser limitations
  • Assisted graphic designer in concept and theme development
  • Ensured that visual design looked and functioned properly
  • Ensured all project goals and timelines were met
6/1997 – 6/1998 Stanford University Web Developer Stanford, CA
  • Created interactive education courses CSLI’s distance learning education module using Macromedia Director
  • Tested and debugged existing help system
  • Created a brand new web based help system that spanned the complete application
6/1996 - 8/1996 Percon QA Tester Menlo Park, CA
Performed comprehensive functional and stress testing of complex software-hardware suite (Warehouse inventory application connected to portable barcode scanners).


Education
BS, Computer Science
University of California, San Diego



PostingID: 491380760



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