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Experience and Usability Designer - Seeking Startup


Reply to: res-527177787@craigslist.org
Date: 2008-01-03, 10:45AM PST


Doug Strickland
707-849-7054
doug.strickland@gmail.com

Objective
I thrive in fast-paced creative environments where my inspiration and passion for usability and interactive product design can have direct impact and contribute to the organization’s success. I’m seeking a position as Director of User Experience.

Experience
I’m a keen communicator, highly effective at requirements analysis, modeling and specifications authoring. I am able to communicate effectively with a wide audience about very complex technical issues and ideas. I am an inspiring motivator, with more than 20 years experience managing development teams to timely, cost-effective solutions.
Developed social networking and community features for Engage.com. Work involved product definition, product design, strategic and requirements analysis, modeling, prototyping (wireframe and visual design), and specifications authoring.
Designed and developed Facebook widgets for Engage.com. Co-creator of BuddyGroups, a Facebook widget that allows users to create and communicate with collections of their friends. My role included analysis, modeling, visual and user experience design.
Designed social networking infrastructure for Rock.com. (As a design consultant with Verio-ITT) Work included user experience, application architecture, interface requirements analysis, visual design, and product management.
Developed Trainingspace.com, an award winning interior design center training system used by new home manufacturers. Work involved application architecture, content and curriculum authoring, flash production and programming, and graphic design.

Work History
Director of User Experience, Engage.com
February 2007 to present
Reporting to CEO, provide product development and user interaction design for main website, Facebook applications, and collateral. Managed staff of contract designers and consultants.
• Designed a weekly activity update email that resulted in 30% click-through rate by delivering a timely and relevant activity digest to Engage.com membership. This email program increased sustained website traffic overnight by more than 300%
• Designed and developed BuddyGroups and PhotoPoke Facebook widgets, Engage’s first and second Facebook API based applications. I created the framework, application specifications, graphic and interactive designs working directly with Engineering staff.
• Designed SEO optimized landing pages that are responsible for a tenfold increase in site traffic through search engines. Used Google Analytics and other in-house metrics.

Director of Product Development, Genacom – Verio/ITT Design
August 2005 to February 2007
Reported to CEO as the senior applications and web development architect, analyzed requirements, wrote product /design definition briefs, wireframes, and specifications for Fortune 500 clients.
• Designed social networking feature set for Rock.com, developed dashboard design and component-based interface for content managers and artists.
• Wrote application architecture, designed and developed prototype for AVD – a web service application that provides resource scheduling for large construction management companies
• Designed interactive application for Zawala.com, a musicians community site that provides DRM-free content delivered through Rich Internet Application (RIA) using Adobe Flex/AIR

Interface Design and Experience/Usability Consultant
June 2002 to May 2005
Developed web applications and interfaces for a wide range of clients, including Century Theaters, Intel, and TrainingSpace.com. Applications included administrative, Intranet, and consumer facing products, and business segments like entertainment, pharmaceuticals, manufacturing, and services.
• Requirements, modeling, and prototype development of DIER, an accounting application used by Century Theaters
• Wrote and produced new product training materials for Intel’s Pentium M Mobile product lines
• Designed, prototyped and coded TrainingSpace.com, a Flash-based learning platform for home design centers

Producer, The Ninth House Network
May 2000 to May 2002
Reported to VP of Engineering. Provided technical analysis, architecture, specification authoring, product and production management for award winning executive eLearning simulation software.
• Developed key project requirements, authored specifications, and managed workflow for eLearning platform and application.


Selected Awards and Achievements
2006 Webby Awards Official Honoree – Trainingspace.com


Portfolio and References

References available through my linkedIn profile: http://www.linkedin.com/in/experience,
as well as many others.

Portfolio
As a Producer, Team Lead and Director, the visible product of my work is often buried deeply in the outcome of a project or product. Managing projects, inspiring developers and managers, and bringing everything together to hit a release target is as much an art as it is a science.

But consistently successful outcomes are the result of a consistent process, and that is something that I’ve developed over the years, and continue to refine in every project that I am involved with.

The following are links to sites that I have played a key role in the development of:

www.engage.com
Engage has created ‘Social Dating’ – a better solution to dating online. My work for Engage began with modeling and wireframing the new ‘Conversations’, and ‘Meet and Match’ features of the service. I managed a small team of designers, consultants, and engineers to develop the Identity (About Us), SEO landing pages, Facebook widgets, and the highly successful Activity Update email campaign, which resulted in a greater than 30% click through rate. Accomplishments include developing the service’s first global style guide, complete overhaul of the site’s look and feel, and system-wide improvements to interactive style and consistency.

www.ninthhouse.com
The Ninth House Network is an award winning executive leadership training company that delivers its training through story-based rich media simulations and experiential learning. I was the Producer responsible for the platform that the simulations and service ran on. I managed several high profile projects, and presented several key strategic opportunities to the Executive Management Team.

www.rock.com
Rock.com is a major player in the streaming media segment. They have over 50 live commercial free channels of music available to their visitors, in addition to streaming video, and a free web email service. For Rock.com I produced their upcoming social networking features, including their personal webspace, peer community, and administrative tools.

www.tessskin.com
Online store for Tess Skin beauty products. The community brochure site includes product information, community chat, promotions and polls, along with photos, comments, and other user-created content. My roles included requirements, specification, architecture, and visual design.

www.centurytheatres.com
Century Theatres operates over 1000 screens in 12 states, and is a premier player in the ‘art film’ space. Their website offers film information and schedules, as well as a ticket purchase system. I was responsible for producing their CineArts website, a successful portal site that supports their art film admirers. Additionally I produced a web service application called DIER, a centralized accounting system for their Drive In Theater operations. Was also a principal in the development of an unreleased ticketing system that would have replaced Fandango.com, their ticketing partner.

Additional examples available by request



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